Lessons from fintech for legacy financial firms

In recent years, fintech has seen massive growth, with the number of fintech startups having doubled since 2019, according to […]


What comes after SMS?

The first text message  was sent on 3 December 1992, containing the simple message, “Merry Christmas.” It revolutionized communication, and […]


What it takes to create a better mobile push notifications  strategy 

As you may have noticed, we’ve got push notifications on the brain these days. This time around, we’re going to […]


How to become a unicorn: The Sendbird story of reaching $1B

Sendbird CEO John Kim recently sat down with Traction and to discuss the philosophies and approaches that helped Sendbird […]


Is it time to ditch SMS for critical customer messages?

Like most internet users, you have probably received phishing emails and smishing SMS messages from malicious actors pretending to be […]


Is mobile clienteling the future of luxury retail?

The number of online shoppers in the US is expected to hit 291.2 million by 2025. Amazon has already shown […]


The future of customer conversations for travel and hospitality brands

A high-value customer is trying to book a suite at your resort… and you make them click through menus, fill […]


What is a go-to-community strategy and why do you need one?

In a recent blog for Andreesen Horrowitz titled Community ≠ Marketing: Why We Need Go-to-Community, Not Just Go-to-Market, Orbit CEO […]


Are payments and “chat” the same thing?

When you think of what “chat” is, many of the daily chat experiences that immediately come to mind – your […]

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