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Guide to coming up with best name for your AI chat widget

How to come up with your chatbot name
Jan 24, 2024
Kevin chen
Kevin Chen
SBM blog CTA mobile 1

Drive growth and reduce costs with omnichannel business messaging

The Importance of a Memorable Chatbot Name

When it comes to chatbot names, first impressions matter. A name that resonates with your target audience can make your chatbot more approachable and relatable, fostering a sense of trust and familiarity.

A memorable chatbot name can also contribute to brand recognition. By incorporating your brand's values, personality, and tone into the name, you create a cohesive and consistent experience across all customer touchpoints. A well-chosen name can help reinforce your brand's identity and differentiate your chatbot from competitors.

Imagine this scenario: you're browsing a website, looking for assistance, and suddenly a chat window pops up. The chat widget introduces itself with a unique and catchy name that immediately grabs your attention. You're intrigued and curious to see what this chatbot has to offer. This initial interaction sets the tone for your entire experience with the virtual assistant.

Factors to Consider When Naming Your Chatbot

When it comes to naming your chat widget, there are several important factors that you should take into consideration.

Target audience

First and foremost, it's crucial to think about your target audience. Who are you designing the chatbot for? Understanding the demographics, interests, and preferences of your users can provide valuable insights into what kind of name would appeal to them. For example, if your chatbot is targeted towards tech-savvy millennials, you might want to choose a name that sounds modern and innovative.

Brand association

Secondly, your chatbot's name should reflect your brand's identity and values. Consider the message that you want your chatbot's name to convey. Do you want it to sound professional, friendly, or innovative? By aligning the name with your brand's personality, you can establish a strong and consistent brand image.

Chat widget function

Another important factor to consider is the function or purpose of your chat widget. Is it designed to provide customer support, answer frequently asked questions, or offer personalized recommendations? Tailoring the name to reflect the chatbot's specific role can help users understand its capabilities and set appropriate expectations. For example, if your chat widget is primarily focused on customer support, you might want to choose a name that conveys reliability and helpfulness.


In addition to the factors mentioned above, it's crucial to ensure that the chosen name is easy to pronounce, spell, and remember. A complicated or ambiguous name can confuse or frustrate users, making it more difficult for them to interact with your chat widget. On the other hand, a simple and straightforward name will make it easier for users to engage with your chat widget and share their positive experiences with others.

Tips for Creating a Unique and Catchy Chatbot Name

To create a unique and catchy chatbot name, consider the following tips:

  1. Brainstorm a list of keywords that align with your brand, target audience, and chatbot's purpose.

  2. Combine these keywords or parts of them to create new, innovative names that stand out.

  3. Experiment with different combinations, spellings, and variations to find the perfect fit.

Remember to prioritize simplicity and clarity in your name choices while still maintaining a unique and attention-grabbing quality.

Psychology plays a significant role in how we perceive names and form associations. Certain sounds, syllables, and word structures can evoke specific emotions or impressions.

For example, names with hard consonants like "t," "d," or "k" can convey strength and assertiveness, while names with soft consonants like "s," "m," or "l" can sound more gentle and soothing. Understanding these psychological nuances can help you choose a name that aligns with the desired perception of your chatbot.

Here are some examples of names that fit into specific personalities:

The playful chatbot: Zigzag, Jester, Glee

The assistant: Zephyr, Trill, Harbor

The knowledge expert: Oracle, Savvy, Savant

Creating a compelling name for your chat widget involves a blend of creativity, strategic thinking, and brand alignment. Here's a step-by-step guide to help you craft the perfect name:

Step 1: Define Your Brand Personality

  • Understand your brand: Identify key traits, values, and the overall personality of your brand. Is it professional, friendly, innovative, or playful?
  • Target audience: Consider the characteristics and preferences of your target audience. What type of personality would they relate to?

Step 2: Determine the Chatbot's Role

  • Functionality: Define what the chat widget is primarily used for – customer support, sales, booking, etc.
  • Interaction style: Decide how you want the chat widget to interact with users. Will it be formal, casual, humorous, or empathetic?

Step 3: Brainstorm Name Ideas

  • Word association: List words related to your brand, the chatbot's functionality, and the desired interaction style.
  • Creativity session: Engage in a brainstorming session with your team. Consider using online name generators for additional inspiration.

Step 4: Shortlist Your Ideas

  • Relevance: Ensure the names reflect the chatbot's purpose and brand identity.
  • Memorability: Choose names that are easy to remember and pronounce.
  • Uniqueness: Check the uniqueness of your names to avoid confusion with existing chatbots or trademarks.

Step 5: Get Feedback

  • Internal feedback: Share the shortlisted names with team members to gauge internal reactions.
  • Customer feedback: If possible, gather feedback from a segment of your target audience to see which name resonates the most.

Step 6: Check Availability

  • Domain and social media: Ensure the chosen name is available as a domain and on relevant social media platforms if you plan to extend the chatbot's presence.
  • Trademark search: Conduct a trademark search to avoid legal issues.

Step 7: Make the Final Decision

  • Alignment: Choose the name that best aligns with your brand, chatbot's role, and resonates with your target audience.
  • Vision for the future: Consider the long-term vision of your chatbot and ensure the name can grow with its functionalities.

Step 8: Test and Iterate

  • Launch a pilot: Introduce the chatbot with its new name in a controlled environment or limited audience to see how it's received.
  • Be open to changes: Based on user interactions and feedback, be prepared to tweak the name or aspects of the chatbot's personality for better alignment.

Remember, the name of your chat widget is often the first impression users will have, so it's crucial to choose a name that not only reflects its purpose and your brand's identity but also engages and appeals to your users.


An attention-grabbing and well-aligned name can attract users, foster engagement, and contribute to brand recognition. By considering factors such as your target audience, brand identity, chatbot's function, and psychology of names, you can create a unique and compelling name that sets your chatbot apart from the competition.

Remember to conduct thorough research, experiment with different naming options, and seek feedback from target users to ensure that your chatbot name resonates and resonates with your audience.

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