Editor's Pick, Insights

Is it time to ditch SMS for critical customer messages?

Like most internet users, you have probably received phishing emails and smishing SMS messages from malicious actors pretending to be […]


Modern retail in the age of social and live commerce

Whether you’re a traditional retailer, a pure-play e-commerce company, or a mobile-first seller, you can’t ignore this golden thread: The […]


Selling without a storefront: how ghost retail is shaping the on-demand market

It all started with food. As the restaurant business struggled to adapt to the growing challenge of social isolation and […]


Top 15 must-know mobile app UX best practices

In our digital world, more and more interactions are happening via mobile devices. Did you know that mobile internet traffic […]


4 SMS marketing gaps that could be hurting your customer experience

Every company wants to own their customer journey from start to finish. Each touchpoint a user has with your brand […]


Community-led growth: connecting every part of the buyer’s journey

Buyer behavior is changing and customer acquisition costs are rising.  Engagement on paid platforms is trending down, the buyers journey […]


Keep customer experience at the heart of on-demand services

While on-demand delivery has been picking up speed for several years, the pandemic created a lot of momentum, particularly in […]


The key to winning in the ultrafast delivery market

The pandemic ushered in a new era of digitization, transforming industries and encouraging people to go online for everything from […]


Lessons from fintech for legacy financial firms

In recent years, fintech has seen massive growth, with the number of fintech startups having doubled since 2019, according to […]

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